Post by account_disabled on Dec 7, 2023 0:57:48 GMT -5
By using the principles of Sales Funnel to help, that is, the principles of TOFU (Top of the funnel), MOFU (Middle of the funnel) and BOFU (Bottom of the funnel). Plan marketing campaigns Image source: lucidchart TOFU (Top of the funnel) Content that makes people aware of the brand, such as Content , Videos, Infographics, etc. MOFU (Middle of the funnel) content that helps provide information for comparison, such as White papers, Webinars, Educate Content, etc. BOFU (Bottom of the funnel).
Content that creates decisions that can Special Data influence purchasing decisions, such as Case studies, Demo Videos, etc. Choose the right advertising channel Next is choosing the right advertising channel for your business. Nowadays, in addition to offline advertising such as advertising on billboards, distributing flyers, and organizing events, It is also popular to advertise online through various platforms such as Search Engines and social media. As for how to choose the right advertising channel.
Depends on business goals And the business model, for example, you do E-Commearce business, have a website and Facebook. Of course, marketing on Google by shooting Google Ads and Facebook Ads is the right channel for you, etc. Advertising writing techniques Focus on making interesting topics. The most important elements of copywriting (Copywriting) All types are the introduction or headline. After all, you only have a few seconds to grab your reader's attention.
Content that creates decisions that can Special Data influence purchasing decisions, such as Case studies, Demo Videos, etc. Choose the right advertising channel Next is choosing the right advertising channel for your business. Nowadays, in addition to offline advertising such as advertising on billboards, distributing flyers, and organizing events, It is also popular to advertise online through various platforms such as Search Engines and social media. As for how to choose the right advertising channel.
Depends on business goals And the business model, for example, you do E-Commearce business, have a website and Facebook. Of course, marketing on Google by shooting Google Ads and Facebook Ads is the right channel for you, etc. Advertising writing techniques Focus on making interesting topics. The most important elements of copywriting (Copywriting) All types are the introduction or headline. After all, you only have a few seconds to grab your reader's attention.